Social Media paid apps

5 Ways To Use Paid Ads To Increase Your Social Media Presence

Use Paid Ads To Increase Your Social Media Presence

Social media promotion has become just as important, as PPC advertising and television advertising to strengthen your brand, increase sales and position yourself as an authority in your niche.

If you`re not using social media ads to gain more prospects or new followers, then there are a few techniques that you should adopt.

Use Ads to Highlight Non-Sales Efforts

Social media advertisement does not always have to direct users to your various landing pages. There is more you can do, such as highlight non-sales efforts. For instance, social media ads can be used to let your consumers know about your upcoming events or charitable efforts.

A significant number of big corporations utilize this technique, but it can be just as effective and suitable for your own personal brand. With this, you’re able to highlight details that allow people to connect with your brand on a personable level.

Use Ads to Encourage Participation

Another alternative to using ads is to encourage participation. By using an ad to direct visitors to an online poll or survey, you could learn more about your prospect`s interest and target market.

Simply making an inquiry in your Ads and directing clients to leave comments on a particular post is one option that’s been used quite effectively by various brands lately. This technique spurs conversation, all of which revolves around your brand, helping you gain new followers.

Use Sponsored Posts to Gain New Followers

There are essentially paid ads, in a form of a social media post. And most social media networks have their own form of sponsored posts.  Sponsored posts let you instantly reach more social media users, increasing your chances of gaining new followers.

Also, this can be combined with some other techniques. Sponsored posts can be used for your online polls or to highlight your achievements. The idea is to gain more attention and gain exposure to a bigger audience.

Use Targeted Social Media Advertisements

Targeting specific areas, regions, or demographics with any social media advertisement can be used to narrow down the focus of some of your advertisements.

Consider a form of niche marketing. When targeting a smaller market, you can alter your ads for different regions and you are likely to face less competition. This is easy with Facebook-targeted advertisements.

There are numerous options provided by Facebook for targeted ads. For instance, you can target users based on their geographic location or age range, also you can target Facebook users that have a specific hobby or interest.

Another option provided by Facebook Ads is to exclude visitors to your website. It`s a great option if you decide that you want to concentrate excessively on individuals that haven’t visited your site or know about your brand yet.  Also, this can be altered to include retargeting.

With retargeting, you have the alternative of just showing advertisements to prospects that have previously visited your website. You can even set the time since they last visited your site. All this helps to increase the overall engagement of your targeted Ads.

Use a Combination of Marketing and Ads

Don`t just rely on paid ads, you also need to stick to your existing marketing strategy by posting on a regular basis to engage your prospects.

Paid ads can be used as a supplemental technique to boost your social media presence if you want to continue growing followers and engaging with your audience. All of these techniques are geared toward helping you grow your brand and increase your overall online presence.

Don’t just use social media ads to direct visitors to a landing page, start thinking outside the box. If you’d like to have access to even more powerful marketing solutions, along with a program for getting conversion-ready internet marketing prospects each month, then click here to learn about my done-for-you system.

4 Responses

  1. Wonderful article. Now that everything has gone digital, it also takes less time for people to reach their interests, most of the people prefer to approach the brands and businesses via the internet. Effective social/digital media marketing helps people build stronger and successful businesses. For small business it is a hug platform

  2. Excellent post. I was checking constantly this blog and I’m impressed! Extremely useful information specially the last part 🙂 I care for such info much. I was seeking this particular info for a very long time. Thank you and best of luck.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Blog

Submit Your Email Address and Subscribe to stay up to date with our latest posts via email.
3 Best Email Marketing Services (1) 5 steps of email marketing (1) Anika Hosting (1) Best Email Marketing Services (1) Blogging (2) clickfunnels review (1) clickfunnels training (1) Content Writing for Email Marketing (1) Different types of SEO in digital marketing (1) Email Listing (2) Email Marketing (4) Email Marketing Campaigns (1) Email Marketing Fuel Your Overall Inbound Strategy (1) Email Marketing Inbound Strategy (1) email marketing is important for small business (1) Email Marketing Services (2) Email Marketing Services in Australia (1) Email marketing strategy (2) Email Open Rates (2) GMB Optimization (1) Google My Business (1) Grow Email list (2) How can you target a specific country in SEO (1) How Will You Write Content Writing for Email Marketing (1) Importance Of Keyword Research (1) important types of SEO methods (1) Local search engine optimization (1) Local SEO Experts (1) Local SEO Experts in The Woodlands (1) Local SEO Expert Woodlands (1) local SEO strategy (1) Optimizing Your Google My Business Listing (1) Sample Content for Email Marketing (1) SEO Service (1) target a specific country in SEO (1) Technical SEO optimaization (1) The Benefit Power of Email Marketing Services in Australia (1) Top 3 Best Email Marketing Services (1) web hosting for small business (1) What are the 5 steps of email marketing (1) what are the different types of SEO in digital marketing (1) What are the important types of SEO methods (1) What are your most important SEO techniques (1) What is most important for local SEO strategy (1) why email marketing is important for small business (1)
Recent Blog
How can you target a specific country in SEO

How can you target a specific country in SEO? 

Search engine optimization, or SEO, is critical in assessing a business’s or website’s online performance ...
Read Article
Different types of SEO in digital marketing

what are the different types of SEO in digital marketing

There are two main types of SEO in digital marketing: on-page SEO and off-page SEO. ...
Read Article
What are the important types of SEO methods

What are the important types of SEO methods?

A powerful online presence is essential for any enterprise or character trying to flourish in ...
Read Article